MICHAEL POLITZ

Michael Politz is the most anticipated source of behind the scenes info in restaurants and hospitality. He started Food & Beverage Magazine on the east coast as the go-to resource and food and beverage industry leader. Food & Beverage Magazine now has over 14 million monthly readers. His new book Guide to Restaurant Success published by Wiley Publishing sold out on Amazon the first day it launched. He is on the cutting edge with authoritative knowledge of trends in an industry that is responsible for billions of dollars in annual sales. His infectious personality gets straight to the point by providing exclusive information on this fast paced world making anyone he comes in contact with the first to know the buzz on biz, booze, bars, restaurants, spirits and hospitality. Politz is an addictive source of information on all things hospitality related. He is “snarky, sarcastic, pithy” and “in-the-know” about the goings on in nightlife, hotels, dining and hospitality. His instincts and involvement in the spirits world as a celebrity brand builder has industry executives and decision makers referring to him as the true Minister of Propaganda.

As an entrepreneur with proven success in his business portfolio, Politz brings to the Food & Beverage industry a sharp marketing focus with a proven results-oriented philosophy. While consulting for Fortune 500 Companies, he was recognized in Entrepreneur Magazine prestigious Top 40 Executives under 40. Politz remains one of the youngest entrepreneurs to have received that honor. His franchise concept was also one of Entrepreneur Magazine's fastest growing franchises.

As a brand builder, Politz has created, developed, and branded multiple celebrity bar and nightlife concepts. He has launched and made many successful high profile brands in the Food and Beverage arena while creating a number of high profile casino projects along with their retail outlets, and placing great chefs in 4 star restaurants around the country.

Interacting with a client company's brand managers or marketing executives is a vital aspect of his brand consulting strategy. Working together in identifying target markets and assessing consumer perceptions, competition, business trends, and product value. This enables Politz to provide analysis, solutions, and general marketing expertise to help companies successfully sell their products.

Asked about his relationship with Rick Nielsen of Cheap Trick, Politz smiles and jokingly says “It was love at first,” after being introduced by the late, legendary chef Kerry Simon, the "Rock n' Roll Chef."